Yves Scherer Switzerland, b. 1987

Yves Scherer (b. 1987, Switzerland) is a Swiss contemporary artist living and working in New York. He graduated from the Royal College of Art, London in 2014 with an MA in Sculpture, after receiving a BA in Sciences of Culture from the University of Lucerne.

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Experimenting with different mediums and forms, Scherer discusses themes ranging from gender identity, personal life experiences and emotions to Hollywood culture, public media, and spectacle. The artist questions the boundaries of privacy while exploring the tensions between reality and virtuality, particularly during this digital age of instantaneity.

His earlier work surveys society's fascination with entertainment personalities and breaks the mythicized barrier between the fan's imaginary and the celebrity. This is evident in a recurring subject of his work, inspired by actress and female activist, Emma Watson, where Scherer combines computer aided technologies to translate a fan fantasy into a physical body of work.

Yves Scherer uses behind the scenes stories, such as the publicized love affair between Johnny Depp and Kate Moss, to render daily moments, often romantic ones, with a striking combination of intimate thoughts and familiar faces. His work reflects

on a voyeuristic desire to peek into the seemingly impenetrable lives of celebrities.

More recently, Scherer's interest in human condition has ventured beyond his celebrity-based oeuvre. In a series of tatami mats, the artist incorporates common found objects and mixed media such as paint, textiles, souvenirs from his travels, straw, and articles that together speak of his own experiences and memories. His use of everyday materials, both from nature and popular culture, evoke a form of contemporary Arte Povera. In contrast to his previous artwork produced through digitalized processes, Scherer presently engages with simple and unprocessed materials.

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In his solo exhibition at Cassina Projects, Primal , the artist further builds from the idea of intimacy and innate forms of expressions. Through an arrangement of vibrantly colorful mixed media wooden sculptures and wall works, the artist creates a more personal narrative as a means to celebrate life itself.

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Yves Scherer (*1987, Solothurn, Switzerland) lives and works in NY. He holds an MA in Sculpture at the Royal College of Art London. His work has been presented at international institutions such as ICA London, Kunsthalle Basel, Swiss Institute NY, Kunstverein Wiesen, Kunsthaus Grenchen and Basement Roma. He has had solo shows at Guido Baudach, Berlin (2019, 2016, 2014); Cassina Projects, NY (2018); Golsa Gallery, Oslo (2020, 2018); José Garcia, Mexico City (2015) amongst others. He received the Swiss Art Award (2015).